Marquee & rivalry games · National consignment
A handful of dates carry most of your season’s value. Most season ticket holders price them like every other game.
The rival. The marquee opponent whose fans travel. The Sunday night game. Those dates are worth multiples of an ordinary Tuesday in the same seat — and they are the ones most often given away at face value to a coworker, or listed at the season average and gone in an hour. Knowing which games carry the money is most of the job.
The games that carry the money
The rivalry game
The one date the visiting fanbase organizes its year around. Consistently the most valuable regular-season home game on most schedules — and the one most often handed to a friend at face.
The travelling fanbase
Some fanbases travel in numbers regardless of standings. Those opponents bring buyers who booked flights — and who are not haggling over $40.
Primetime and national TV
Sunday night, Monday night, the nationally televised showcase. National attention pulls in buyers who aren’t local and aren’t price-sensitive.
The opener and the finale
Opening day carries its own premium. And a late-season game with playoff implications can go from an ordinary date to the hottest ticket of the year in a single week.
Why the same seat is worth so much more on the big date
Because the buyer changes. An ordinary game is sold to a local fan weighing a night out against staying home — a price-sensitive buyer with a substitute. A marquee game is sold to a travelling supporter with a hotel booked, a corporate buyer entertaining a client, and a national audience that has decided this is the game they’re going to. None of them are shopping on price.
That is the entire arbitrage available to a season ticket holder, and it’s the one most consistently missed. The seat cost the same as every other seat in your package. The market for it does not resemble any other date on your schedule.
The most expensive habit in season ticket ownership
| Approach | What happens |
|---|---|
| Give the big game to a friend or coworker | The single most valuable date in your package leaves at face value, or free. Nobody ever runs the number afterwards. |
| List everything at the season average | The marquee game sells in an hour to someone who knew exactly what it was worth. The ordinary dates never move. |
| Wait until game week | The travelling buyers already bought. What’s left is a local market and a shrinking window. |
| Price each date to its own demand | The rival and the primetime game carry the season. That’s the whole strategy — and it’s the entire job we do. |
Which of your games are actually worth something?
Send us your team, section and row. We’ll tell you honestly which dates carry the money and what each one looks like on the market — free, within one business day, with no obligation to sell anything. What are my season tickets worth? →
How it works
Tell us which dates you can’t use — or ask us which ones are worth selling. We confirm the transfer path, price each game against its own demand (opponent, day, time, stakes), and list it across every major marketplace plus our broker and private-buyer network. You keep ownership until a game sells, and you can pull any date before it does. Commission is 20% standard, 15% on championship events, nothing upfront, and nothing owed on games that don’t sell. A new season ticket holder’s first regular-season sale is commission-free.
Frequently asked questions
Which games in my season ticket package are worth the most?
Almost always the same short list: the rival, the marquee opponent with a travelling fanbase, the nationally televised night game, the opener, and any late-season game with playoff implications. In many packages a handful of dates carry a large share of the season’s total resale value — which is exactly why pricing every game the same is the most expensive habit in season ticket ownership.
Should I sell my rivalry game?
That’s your call, and we’ll never push you to sell a game you want to attend. But know the number before you decide. Rivalry games routinely sell for multiples of an ordinary date in the same seat — and plenty of holders discover the rival game alone covers a meaningful share of their renewal.
Why do marquee games sell for so much more?
Because the buyer pool changes. An ordinary game is sold to local fans deciding between a Tuesday out and staying home. A marquee game is sold to a travelling fanbase, a corporate buyer, and a national audience — people who booked flights and hotels and are not price-shopping a $40 difference.
When should I list a marquee game?
Earlier than an ordinary date, and priced to demand rather than the season average. Visiting fans plan travel weeks out; that’s when the strongest buyers are looking. Waiting until game week means selling to whoever is left.
Can I sell just the big games and keep the rest?
Yes — and plenty of holders do the opposite of what you’d expect: they sell the marquee dates precisely because those are the ones that pay, and keep the quiet games they actually enjoy attending. Your seats, your call. We sell only the dates you send us.
Don’t give away the best game on your schedule.
Find out which dates carry the money before you hand one to a coworker. Free, honest, no obligation — and you keep every game you actually want to attend.
Get Started →